International Beauty Expo IBE 国际美容博览会

2 & 3 June 2025

Kuala Lumpur Convention Centre

Early Bird Price Registration:
5 March 2025

Closing Date: 
16 May 2025

MIVA Asia Beauty Competition Guideline​​

(B3L) Beauty Therapy - Double Facial Mask Treatment

  1. Competition Objective

The competition assesses participants’ professional skills in facial mask application, including the preparation, application, and removal of both clay and soft powder masks, as well as the improvement of skin condition after the treatment. The focus is on precise techniques, efficiency, and the ability to deliver immediate results.

 

  1. Scoring Criteria
  • Cleansing Effectiveness: Completion of the cleansing step, ensuring the model’s face is prepared for mask application while maintaining comfort.
  • Clay Mask Application: Even application of the clay mask with appropriate thickness, full face coverage excluding the eye and lip areas, and thorough removal without residue.
  • Soft Powder Mask Application: Proper mixing consistency of the soft powder mask, even and complete application, clean peeling, and residue-free skin condition post-removal.
  • Product Selection and Relevance: Appropriateness of the chosen masks and skincare products for the model’s skin type (e.g., oil-control masks for oily skin, high-moisture masks for dry skin).
  • Overall Treatment Effectiveness: Improvement in the model’s skin condition after treatment, including freshness, radiance, and hydration. Model comfort is also evaluated.
  • Professionalism and Hygiene: Smooth transitions between steps, proper tool usage, appropriate product handling, and maintenance of a clean and hygienic workstation.