International Beauty Expo IBE 国际美容博览会

2 & 3 June 2025

Kuala Lumpur Convention Centre

Early Bird Price Registration:
5 March 2025

Closing Date: 
16 May 2025

Rules & Regulations ​

(B2L) Beauty Therapy - Facial & Shoulder Massage

    1. Competition Rules

(1) Competition Content

    1. Preparation: Models must arrive with a bare face, and no cleansing is required before the massage begins.
    2. Massage Steps:
    • Facial Massage: Participants must include techniques such as lifting, lymphatic drainage, and soothing movements for relaxation.
    • Shoulder Massage: Participants must focus on the sides of the neck, shoulder area, and upper back to alleviate muscle tension and improve blood circulation.
    1. Finishing Touches: After the massage, participants must gently wipe away any residual massage products using cotton pads to ensure the model’s skin is clean and comfortable.

 

(2) Competition Time

    • The competition duration is 30 minutes. All actions must be completed within the time limit.

 

(3) Model Positioning and Work Environment

    1. Model Positioning: The model should recline with their head resting on a chair back, feet placed on another chair, maintaining a relaxed and comfortable position throughout the process.
    2. Participant Positioning: Participants must stand behind the model’s head (no obstructions between the participant and the model’s head) and adjust their posture as necessary.

 

(4) Contestant Grooming Requirements

    1. Dress Code: Participants must wear a white professional beautician uniform paired with white shoes to reflect a professional image.
    2. Hair Requirements: Hair must be neatly tied back, avoiding loose strands to maintain cleanliness and professionalism.
    3. Overall Appearance: Participants must present a clean and tidy appearance, avoiding excessive accessories or heavy makeup.

 

(5) Tools and Products

    1. Tools:
    • Small Towels (3-5, white): For wiping excess products from the face and shoulder area; recommended size 30cm × 30cm.
    • Large Towels (1-2, white): To cover the model’s shoulders and chest, preventing stains on clothing; recommended size 70cm × 140cm.
    • Cotton Pads: For removing massage products.
    • Waste Disposal: Small trash bins or boxes for discarded cotton pads, with a recommended capacity of 3-5 liters.
    1. Products:
    • Lubricants: Lightly scented or unscented massage creams or oils that are easy to apply and clean.

 

2. Model Requirements

(1) Model Conditions

Participants must bring their own models. Models must be female with healthy skin and no severe sensitivity or allergic reactions.

    • Models must arrive with a bare face, without makeup or skincare products applied.

 

(2) Model Clothing

    1. Style Requirements:
    • Clothing must be simple and modest, exposing the shoulders for easier massage access (e.g., off-shoulder or strapless tops). A towel must cover the body below the shoulders.
    1. Prohibited Attire:
    • Overly revealing or inappropriate clothing for the competition setting is not allowed.

 

3. Safety and Hygiene

(1) Tools and Products

    1. All tools must be sanitized before and after the competition to ensure no cross-contamination risks.
    2. All skincare products used must comply with safety standards and be suitable for the model’s skin type.

 

(2) Model Protection

    1. Participants must ensure appropriate product quantities are used to avoid overloading or discomfort for the model.

 

(3) Work Area Cleanliness

    1. Contestants must ensure that their workstations (tables and chairs) are tidy, with no tools, products, or waste left behind.
    2. After the competition, contestants should promptly clean up their tools and products and restore the workstation to a tidy condition.

 

4. Competition Process

(1) Pre-Competition Preparation

    1. Contestant and Model Check-in:
    • Contestants must arrive at the designated area with their model at least 15 minutes before the competition starts for check-in.

 

(2) Competition Segment

    1. Competition Start: Contestants have 30 minutes to complete all actions.
    2. Competition End: Contestants must stop immediately when time is up. Any unfinished work will not be counted in the scoring.

 

(3) Model Presentation

    1. Contestants are not required to move the model. The model should remain standing or sitting in their original position while waiting for evaluation by the judges.

 

5. Model Information Card Template

    1. Participants must fill in the card based on the actual condition of their model, ensuring all information is accurate.
    2. The card must be printed on A4-sized paper with clear text and placed prominently on the workstation.

 

Competition Project

    1. Model Skin Condition
    • Skin Type (please check ✔):
    • Oily
    • Dry
    • Combination
    • Sensitive

 

    • Primary Skin Concerns (select multiple, check ✔):
    • Enlarged pores
    • Blackheads
    • Dullness
    • Dryness
    • Acne/Pimples
    • Fine lines/Laxity
    • Redness/Sensitivity

 

    1. Massage Goals
    • Participant’s Target for Massage: ________________________

 

    1. Remarks
    • Special Notes (if any):________________________